The Big One on the Blvd will return for the 2023 GEICO 500!  On Friday night of the GEICO 500 race weekend, infield camping guests and renewal ticket holders can join us in the infield for a full night of fun near Talladega Boulevard! Featuring four outlandish games with cash prizes going to the winning fans, a parade float full of NASCAR drivers and motorsports personalities, and a rowdy atmosphere, it's a can't-miss part of race weekend! 

Witness an exciting doubleheader on the high banks of Talladega, then stay for a concert with Cole Swindell on Saturday, April 22! The concert starts at 7:30PM with Cole Swindell taking the stage at 9PM. Concert is FREE to all infield campers and Sunday ticketholders.

Get your GEICO 500 tickets now for access to the Saturday Night Concert Presented by Cabo Wabo Tequila!