Talladega Superspeedway’s Party Just Got Better - Entertainers Logan Mize & Dee Jay Silver, Driver Kyle Larson Join the Fun Oct. 17-19

Country Music’s Mize To Open at Saturday Night Concert While Larson Will Oversee Friday Night’s Big One on the Blvd; Top Touring Dee Jay Silver to Play Both Events

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TALLADEGA, AL – Talladega Superspeedway’s fun, party atmosphere increased in a big way today with the announcement that entertainers Logan Mize and Dee Jay Silver, along with 2014 NASCAR Sprint Cup Series Rookie of the Year candidate Kyle Larson, will be a part of a lively crowd during the track’s infamous social events – the “Big One on the Blvd” Friday night Parade (Oct. 17) and Saturday night’s traditional Infield Concert (Oct. 18).

As part of the GEICO 500/fred’s 250 Powered by Coca-Cola weekend, country-rocker Mize, a new voice from the heartland, will kick off the always entertaining Saturday Night Infield Concert, which will also feature headliner Thomas Rhett. Silver, a top-touring DJ/Remixer/Producer, will join Mize and Rhett Saturday, too, but will also thrill the crowd with a vast variety of party music during and after the “Big One on the Blvd” activities Friday evening. Larson, the 22-year-old who leads the Rookie battle this season with seven top-five finishes, joins Clint Bowyer, Kevin Harvick, Ricky Stenhouse, Jr., and Austin Dillon for the “Big One,” a new tradition at NASCAR’s Most Competitive track.

“What a trio to add to an already exciting stellar lineup,” said track Chairman Grant Lynch. “All three are incredible, young talents who in their various entertaining capacities are making huge waves right now. Logan’s raw candor and gritty passion on stage will fit in perfect with the atmosphere in our infield and have our fans singing along to his newest songs. Dee Jay Silver brings a new kind of music style and party swagger to Talladega while Kyle, proving to be a true talent in our sport, has already experienced Talladega Blvd during the race weekend. We are glad to have him officially be a part of the Big One.”

The Saturday Night Concert has become a popular event at Talladega Superspeedway with top music acts playing on stage next to the rowdy and famous Talladega Blvd. and, all it takes to be a part of the evening – which now features Mize, Rhett and Silver - is a Sunday GEICO 500 ticket!

Mize has opened for multiple headlining acts including Lady Antebellum, The Band Perry, Leann Rimes, Eric Church, Dierks Bentley, Charlie Daniels Band, and Blake Shelton, as well as country legends Hank Williams and Merle Haggard.

Over the past few years Mize, a Kansas-native, has found himself not only to be a heartland country-rocker, but behind the camera in a couple of high profile turns on the small screen.

He ended up in a widely viewed “Fabric Of Our Life” cotton commercial with Hayden Panettiere of ABC-TV’s lauded Nashville, but more recently Mize played himself and sang, along with his band, in a recent episode of The CW’s hit drama Hart of Dixie starring Rachel Bilson. Learn more about Mize and find his official tour dates on his website at www.loganmize.com

Rhett will be hitting the stage after Mize and giving race fans a taste of his boundary- pushing music, playing his #1 hit songs like “Get Me Some of That” and “It Goes Like This”. Find out more about Rhett at www.thomasrhett.com.

For more than 10 years Silver has played in premier venues in virtually every major market in the U.S., Mexico, and Canada. Currently on tour with superstar Brad Paisley, Silver recently spent two years on the road with Jason Aldean and has toured with such artists as Luke Bryan, Rascal Flatts, Eric Church, Chris Young and many more, entertaining millions of listeners with his unique brand of party rock country style of music mixing. His high-energy performances get the crowds moving and will now be at Talladega Superspeedway to keep the party rocking well into the night. To learn more about Silver and find his tour dates at his website www.deejaysilver.com

Friday’s on-track activities include practice and Keystone Light Pole Qualifying for the fred’s 250 NASCAR Camping World Truck Series race, as well as practice for the Sprint Cup drivers for the GEICO 500 NASCAR Sprint Cup Series event. Saturday’s slate begins with the drop of the green flag for the fred’s 250 event at high noon (CST), followed by the Food Land/Food Giant qualifying for the GEICO 500 at 3:40 p.m. (CST).

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