Grand Marshals, Honorary Starters Named for Camping World RV Sales 500/fred’s 250 Powered By Coca-Cola at TSS

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TALLADEGA, AL – Talladega Superspeedway announced today the Grand Marshals and Honorary Starters for both Saturday’s fred’s 250 Powered by Coca-Cola and Sunday’s Camping World RV Sales 500, the sixth race in the Chase for the NASCAR Sprint Cup Series Championship.

Camping World and Good Sam Enterprises Chairman and CEO, plus the star of CNBC Prime’s reality series The Profit, Marcus Lemonis will give the most famous command in motorsports – “Drivers, Start Your Engines,” serving as Grand Marshal for the Camping World RV Sales 500 NASCAR Sprint Cup Series race, which is scheduled for a green flag at 2 p.m. EST. TJ Smith, the Senior Vice President of Camping World RV Sales, will be high above the start-finish line in the flag stand and will wave the green flag as part of his duties as the race’s Honorary Starter.

Alan Crockett, Executive Vice President - Chief Merchandising Officer at fred’s Super Dollar, is the Grand Marshal for the fred’s 250 Powered by Coca-Cola race, while Keith Curtis, the Senior Vice President of Merchandising at fred’s Super Dollar, will serve as the Honorary Starter. The race is set for a 4 p.m. EST time start.

Known as an entrepreneur since the age of 12, Lemonis was named 2007 Newsmaker of the Year by RV Business Magazine for having “more impact on the industry than any single individual or company in recent memory as an agent of change and retail consolidation.” Camping World and Good Sam Enterprises is expected to record close to $2.5 billion in sales in 2013.

Lemonis has been recognized for his multiple appearances on NBC’s Celebrity Apprentice and an episode of ABC’s Secret Millionaire, in which he chose to share his personal wealth with members of one of the most disadvantaged communities in the nation. Lemonis’ passion for business landed him as the star of CNBC’s new primetime reality series, The Profit, which premiered July 30. Each episode features “turnaround specialist” Lemonis, who steps in to save struggling businesses while investing his own money in the process.

Lemonis has raised millions of dollars for charities including: St Jude Children’s Hospital; NVEE, an anti-bullying organization; New Journeys, a transitional home for young women; and Neat Stuff, an organization that provides new clothes, shoes, and accessories to meet basic needs of abused, neglected and other children in distress. He is a major donor to his alma mater Marquette University in Milwaukee, WI and currently serves on the Board of Trustees of the Ravinia Festival Association where he is dedicated to supporting musical arts in the community.  Lemonis also launched Project Good Samaritan, which requires his team of nearly 6,000 Camping World and Good Sam employees to volunteer 32 hours per year to causes that are meaningful to them while receiving paid time off from work to participate.

Smith has been a member of the team since April 2008.  He is responsible for retail and sales strategy and is responsible for its overall execution and performance of his region. Smith’s responsibility also entails establishing processes, culture, systems and a comprehensive quality organization in order to achieve the highest levels of sales and customer satisfaction.

The most competitive racing in NASCAR combined with a mix of southern hospitality returns to Talladega Superspeedway this weekend, October 18-20, 2013, for the Camping World RV Sales 500 Weekend, which also features the fred’s 250 Powered by Coca-Cola NASCAR Camping World Truck Series race. For tickets and information visit www.talladegasuperspeedway.com or call 1-877-Go2-DEGA. Be a part of ‘Dega Nation by checking out www.facebook.com/TalladegaSuperspeedway or on Twitter @TalladegaSuperS.This is more than a race…This is Talladega!

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