Annual Bake A Christmas Radio Auction Benefiting Area Children Set For Friday, Dec. 14

It’s getting close to that time of year when Talladega Superspeedway and WTDR Thunder 92.7 FM partner to share the holiday spirit with less fortunate children in the area through the Bake A Christmas radio auction set for Friday, Dec. 14.
Throughout the day, members of the Thunder 92.7 FM and Talladega Superspeedway staff take over the airwaves to auction unique racing memorabilia and experiences paired with delicious baked goods donated by individuals and businesses in the community. The auction will begin at 7 a.m. and end at approximately 7 p.m.
Those who wish to participate in Bake A Christmas but do not live in the immediate listening area may tune into the broadcast all day by visiting
When a listener places a bid and wins an item, they are invited to pick up their auction item and baked goods at the station’s Oxford, Ala. office. The funds raised are used to fulfill Christmas wishes of less fortunate children in the community who otherwise might not receive any gifts at all.
“We look forward to Bake A Christmas every year, not only because we know it makes a big impact for kids in our immediate community, but because we feel fortunate to witness first-hand the extraordinary outpouring of generosity of the listeners who participate,” said Talladega Superspeedway President Rick Humphrey. “It really shows you the true meaning of Christmas when kids come by the station to donate their own collectibles to the auction so that another child will be able to enjoy the holidays.  We have a lot of great items this year, and we hope everyone tunes in to support the cause.”
WTDR Thunder 92.7 FM Owner and Producer Jim Jacobs said the funds raised from last year’s auction exceeded the year prior, with more than $13,000 raised to help make the holidays brighter for area kids and hopes the fundraiser will bring in an even greater total in order to help more children this year.
“We appreciate the generosity of everyone who participates,” said Jacobs. “Whether it is preparing delicious baked goods for the auction packages, donating merchandise or services, or placing bids on the many unique things we’ll have to offer, the whole NASCAR community comes together to support those that are less fortunate.”
Items up for auction this year include several levels of access to the 2008 Aaron’s Dream Weekend at Talladega Superspeedway, set for April 25 – 27. Among these items are:
¿   Four Cold Garage Passes for the Aaron’s 499 on Sunday, April 27, 2008
¿   Ten pairs of tickets to the 2008 Aaron’s 499 NASCAR Sprint Cup Series race
¿   Ten pairs of tickets to the 2008 Aaron’s 312 NASCAR Nationwide Series race
Memorabilia donated by Talladega Superspeedway includes several autographs and other unique items such as:
¿   Sunoco race flag autographed by drivers who participated in the 2007 UAW-Ford 500 NASCAR Sprint Cup Series race
¿   Sunoco race flag autographed by drivers who participated in the 2007 ARCA RE/MAX Series 250 race including Indy 500 and IndyCar Champion Dario Franchitti and former Formula One competitor Scott Speed
¿   An authentic crew member’s shirt autographed by Ryan Newman, driver of the No.12 Alltel Dodge.
¿   A Talladega Superspeedway hat autographed by six-time Talladega Superspeedway NASCAR Sprint Cup Series winner Jeff Gordon
¿   A Talladega Superspeedway hat autographed by NASCAR Craftsman Truck Series driver and 2007 Mountain Dew 250 polesitter and race winner Todd Bodine
¿   An autographed poster of 2006 and 2007 NASCAR Champion Jimmie Johnson
¿   An autographed copy of poker magazine Bluff, featuring Jeff Gordon
In addition, many of the race teams have come on board in recent years to make direct merchandise donations to Bake A Christmas, such as Evernham Motorsports, Dale Earnhardt, Inc., Hendrick Motorsports, Penske Racing, Richard Childress Racing and others.
Other items up for auction will include collectible diecasts, race hats, commemorative prints and posters, racing apparel and race souvenirs, various items and services donated by local businesses, and various unique donations of racing memorabilia and baked goods from WTDR Thunder 92.7 FM listeners.
Talladega Superspeedway officials are preparing for an exciting year of racing here at NASCAR’s Most Competitive Track. The 2008 Aaron’s Dream Weekend will feature NASCAR Sprint Cup Series

practice and The Birmingham News Qualifying for the Aaron’s 312 NASCAR Nationwide Series on Friday, April 25, The Birmingham News Qualifying for the Aaron’s 499 NASCAR Sprint Cup Series and the Aaron’s 312 NASCAR Nationwide Series race on Saturday, April 26 and the Aaron’s 499 NASCAR Sprint Cup Series race on Sunday, April 27.

To purchase tickets, call 1-877-Go2-DEGA (1-877-462-3342). For our hearing impaired guests, please call TDD 1-866-ISC-TRAK (1-866-472-8725). Tickets also are available online at, or in person by visiting the Talladega Superspeedway Ticket Office from 8 a.m. - 4 p.m. CST, Monday - Friday. Kids age 11 and younger are admitted free of charge on Friday and Saturday of race weekend in the general admission grandstands with a ticketed adult. 
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