Talladega Superspeedway and WTDR Thunder 92.7 FM are partnering again to share the holiday spirit with less fortunate children in the area through the Bake A Christmas radio auction set for Friday, Dec. 15.
Throughout the day, members of the Thunder 92.7 FM and Talladega Superspeedway staff take over the airwaves to auction unique racing memorabilia and experiences, with auction items paired with delicious baked goods donated by individuals and businesses in the community. The auction will begin at 7 a.m. and end at approximately 7 p.m.
Those who wish to participate in Bake A Christmas but do not live in the immediate listening area may tune into the broadcast all day by visiting www.wtdrthunder.com.
When a listener places a bid and wins an item, they are invited to pick up their auction item and baked goods at the station's Oxford, Ala. office. The funds raised are used to fulfill Christmas wishes of less fortunate children in the community who otherwise might not receive any gifts at all.
"We look forward to Bake A Christmas every year, not only because we know it makes a big impact for kids in our immediate community, but because we feel fortunate to witness first-hand the extraordinary outpouring of generosity of the listeners who participate," said Talladega Superspeedway Vice President/General Manager Rick Humphrey. "It really shows you the true meaning of Christmas when kids come by the station to donate their own collectibles to the auction so that another child will be able to enjoy the holiday, too. We have a lot of great items this year, and we hope everyone tunes in to support the cause."
WTDR Thunder 92.7 FM Owner and Producer Jim Jacobs said the funds raised from last year's auction exceeded the year prior, with more than $12,000 raised to help make the holidays brighter for area kids and hopes the fundraiser will bring in an even greater total in order to help more children this year.
"We appreciate the generosity of everyone who can participate, whether it is through stopping by to drop off baked goods for the auction packages, donating merchandise or services, or placing bids on the many unique things we'll have to offer," Jacobs said.
Items up for auction this year include several levels of access to the 2007 Aaron's Dream Weekend at Talladega Superspeedway, set for April 27 - 29. Among these items are:
-Four Cold Garage Passes for the Aaron's 499 on Sunday, April 29, 2007
-Ten pairs of tickets to the 2007 Aaron's 499 NASCAR NEXTEL Cup Series race
-Ten pairs of tickets to the 2007 Aaron's 312 NASCAR Busch Series race
-A pace car ride around the 2.66-mile track Sunday morning prior to the 2007 Aaron's 499
Memorabilia donated by Talladega Superspeedway includes several autographs and other unique items such as:
-Sunoco race flags autographed by drivers who participated in the 2006 Aaron's 499 NASCAR NEXTEL Cup Series race and the Food World 250 ARCA RE/MAX Series race
-A Talladega Superspeedway hat autographed by former Formula One superstar Juan Pablo Montoya, the weekend that he made his first career stock car start in the 2006 Food World 250
-A Talladega Superspeedway hat autographed by four-time Talladega Superspeedway NASCAR NEXTEL Cup Series winner Jeff Gordon
-A Talladega Superspeedway hat autographed by NASCAR Craftsman Truck Series driver Bill Lester
-A No. 32 Tide Racing hat autographed by driver Travis Kvapil
-A commemorative piece of the racing surface from Talladega Superspeedway, removed from the track prior to the monumental paving project completed this past summer
-A print depicting a panoramic image of the newly paved Talladega Superspeedway, as photographed during the UAW-Ford 500 event weekend
In addition, many of the race teams have come on board in recent years to make direct merchandise donations to Bake A Christmas, such as Evernham Motorsports, Dale Earnhardt, Inc., Hendrick Motorsports, Penske Racing South, Richard Childress Racing and others.
Jacobs said one particularly unique donation this year is a pair of driver gloves autographed by NASCAR NEXTEL Cup Series star Jeff Burton.
Other items up for auction will include collectible diecasts, race hats, commemorative prints and posters, racing apparel and race souvenirs, various items and services donated by local businesses, and various unique donations of racing memorabilia and baked goods from WTDR Thunder 92.7 FM listeners.
Talladega Superspeedway officials are preparing for an exciting year of racing here at NASCAR's Most Competitive Track. The 2007 Aaron's Dream Weekend is set for April 27-29, and features the Aaron's 312 NASCAR Busch Series race on Saturday, April 28 and the Aaron's 499 NASCAR NEXTEL Cup Series race on Sunday, April 29. Kids age 11 and younger are admitted free of charge when accompanied by a ticketed adult on Friday and Saturday. Tickets are available by calling 1-877-Go2-DEGA (462-3342) Monday through Friday, 7 a.m. to 8 p.m., Saturday and Sunday, 8 a.m. to 8 p.m. CDT, or by logging onto www.racetickets.com. For our hearing impaired guests, please call TDD 1-866-ISC-TRAK (1-866-472-8725). You may also purchase tickets in person at Talladega Superspeedway's Ticket Office from 8 a.m. to 4 p.m. CDT, Monday-Friday.