Transformation - the Talladega Superspeedway Infield Project presented by Graybar. The approximate $50 million infield redevelopment venture will offer new attractions and enhanced amenities for fans, sponsors, teams and stakeholders in the famous, historic Talladega infield.
WHAT NEW AREAS, AMENITIES AND FEATURES ARE BEING CREATED?
New interactive Talladega Garage Experience:
- Will allow grandstand ticket holders and infield guests who purchase the Talladega Garage Experience admission close access to the teams, cars and inspection stations during race preparation via fan viewing walkways in the new Monster Energy NASCAR Cup Series Garage
- New, modern 35,000-square-foot Open Air Club (covered) with a 41-foot video board, 740-square-foot bar and views into the Monster Energy NASCAR Cup Series Garage
- Wi-Fi in all areas of the Talladega Garage Experience
- Exclusive social and engagement areas with concessions/souvenirs/restroom facilities, along with a Guest Services center and First Aid station
- New opportunities for driver/personality appearances and entertainment programming
- New tram route to deliver fans to the Talladega Garage Experience
- New Garage Suites with views into Monster Energy NASCAR Cup Series Garage stalls
- 44 stalls in the new Monster Energy NASCAR Cup Series Garage
New Pit Road Club to enhance the experience for fans and corporate guests
New Gatorade Victory Lane with up-close fan view as part of the Talladega Garage Experience
New expanded, premium RV camping and amenities:
- Approximately 300 total new spots near the Alabama Gang Superstretch and frontstretch by the start-finish line
- Equipped with power and water hookups
- New infield mobile shower options
New Turn 3 Infield Vehicle Tunnel:
- Large enough for convenient RV, tram and team hauler access
- Open 24 hours a day beginning Wednesday of race week
New infield road infrastructure, premium parking and utilities
New NASCAR Race Operations building and broadcast booths high above the Tri-Oval
Renovation of Drivers Meeting area and expansion/upgrades to current Media Center
WHEN WILL THE PROJECT BE CONSTRUCTED? HOW LONG WILL IT TAKE?
The project officially launched on Tuesday, October 23, 2018, with groundbreaking for the new Turn 3 oversized vehicle tunnel, which is scheduled to be completed in time for our spring tripleheader weekend in April 2019.
The completion date for all aspects of Transformation, which is part of our 50th anniversary celebration, is set for October 2019 before our fall 2019 NASCAR weekend.
WILL CONSTRUCTION INTERRUPT THE TSS RACE SCHEDULE?
No. There will be two different phases of the project, and neither will affect the spring or fall weekends.
Phase I, which will be completed by our spring 2019 event weekend, is scheduled to include the following:
- 2-lane vehicle tunnel near Turn 3
- RV camping areas near the start-finish line
Phase II, which will be completed by our fall 2019 event weekend, is scheduled to include the following:
- NASCAR Race Operations/Broadcast building
- RV camping areas near the Alabama Gang Superstretch
- Talladega Garage Experience
- Monster Energy NASCAR Cup Series Garage
- Pit Road Club (formerly the Paddock Club)
- Gatorade Victory Lane
- Parking areas
WHY IS THE INFIELD BEING RENOVATED?
Transformation will offer a new, modern, one-of-a-kind experience that will enhance our current fans' visit to this historic track and be more than ever a showcase tourist destination for new fans and entertainment seekers in the future.
DOES TSS BELIEVE THESE IMPROVEMENTS WILL BRING MORE FANS TO THE TRACK?
Yes! Transformation will give all fans - current and future - the opportunity to immerse themselves in the sport of NASCAR, a tradition here since 1969. Our iconic infield and the access provided to fans will be elevated like never before thanks to the creation of new attractions and enhanced amenities for families, teams, sponsors, partners and other stakeholders.
WILL TSS HOLD MORE EVENTS DUE TO THESE PLANNED IMPROVEMENTS?
Yes! We're looking at hosting additional future events - as well as existing local events - in all aspects of the new Talladega Garage Experience area. In addition, there will be enhanced rental opportunities for businesses and other groups.
WILL THESE IMPROVEMENTS CHANGE THE NUMBER OF SEATS OR CAPACITY AT TSS?
While the outside grandstands won't be affected, with the addition of new RV areas, along with the Paddock Club and Garage Suites, overall capacity will increase.
WILL TSS USE IN-STATE CONSTRUCTION FIRMS TO BUILD THESE IMPROVEMENTS?
Hoar Construction from Birmingham is the pre-construction contractor of the project.
Taylor Corporation from Oxford, AL is spearheading the construction of the new Turn 3 oversized vehicle tunnel. Additional firms will be announced at a later date.
WHICH COMPANY DESIGNED TRANSFORMATION - THE TALLADEGA SUPERSPEEDWAY INFIELD PROJECT PRES. BY GRAYBAR?
The DLR Group is the architect of Transformation - The Talladega Superspeedway Infield Project presented by Graybar. DLR has also been a part of the renovation projects at Richmond Raceway and ISM Raceway in Phoenix.
HOW WILL THESE IMPROVEMENTS IMPACT THE LOCAL COMMUNITY?
In 2017, we generated nearly $435 million in total economic activity. With the new RV spaces, Garage Suites and Paddock Club opportunities, along with the additional admission opportunities for the new Talladega Garage Experience, we expect more fans for an increase in our economic contribution to local community and state tourism.
Over the last 14 years, we've generated more than $5.6 billion in total economic impact, producing $2.2 billion in payroll (114,700 jobs). During this same time frame in which we've attracted 4.9 million people (3.2 million from outside of the state), we've contributed more than $332 million to the state education trust fund.
WHEN WILL THE NEW AMENITIES AND AREAS BECOME AVAILABLE FOR PURCHASE? HOW MUCH WILL THEY COST?
The projected completion of the entire project is set for October 2019.
Talladega Garage Experience admissions are available NOW! Call 855.518.RACE (7223) or e-mail firstname.lastname@example.org to order today. These admissions are currently not available to purchase online.
There are 3-day packages, 2-day packages, and single-day options for the Talladega Garage Experience. Special pricing is available for kids 12 and younger, as well as military and first responders. Visit the Talladega Garage Experience page for specific pricing information.
Some new infield camping will be ready for Spring 2019. The new Finish Line Premium RV campground located near the start-finish line/Turn 1 comes with full hook-ups, pre-race access and more! Finish Line Premium RV is full for this spring, but get in touch with us for availability information for the future!
HOW CAN I GET ADMISSION INTO THE NEW TALLADEGA GARAGE EXPERIENCE?
Admissions for the Talladega Garage Experience are available for everyone to purchase - both infield guests and those who have seats in the grandstands and towers.
There are single-day, 2-day and 3-day package options for purchase. Fans who wish to purchase single-day Talladega Garage Experience admissions must have an accompanying race day grandstand and/or tower ticket. 2-day race ticket package holders may purchase Saturday and/or Sunday single-day Talladega Garage Experience admissions or the 2-day Talladega Garage Experience package.
5-day infield admissions pass holders may purchase single-day Talladega Garage Experience admissions or any of the Talladega Garage Experience package options.
For those who have seats in the grandstands and towers, the track will provide tram services to and from the entry/exit of the Talladega Garage Experience, while on Sunday morning of race weekends, guests will have the ability to use the frontstretch crossovers. There will also be infield premium parking options available.
WILL TSS INCREASE TICKET AND CAMPING PRICES AFTER THE COMPLETION OF THIS PROJECT?
For the new opportunities and amenities in the Talladega Garage Experience, Pit Road Club and all infield RV areas, price points are being determined.
I ALWAYS PURCHASED PRE-RACE PIT PASSES. WILL THE TALLADEGA GARAGE EXPERIENCE PASS REPLACE THOSE?
Yes. It will replace all Pre-Race Pit Passes, allowing access to pit road and the Talladega Garage Experience.
WILL THE TRACK CONTINUE TO OFFER "UNRESTRICTED" AND "SUNDAY VIP" PROGRAMS?
Yes! Those two programs will continue and will have additional VIP opportunities included in each.
WHAT'S THE ADVANTAGE OF THE NEW TUNNEL? WILL IT BE OPEN 24 HOURS THROUGHOUT RACE WEEK?
The new infield tunnel near Turn 3 will be built to accommodate entry by tractor trailers, RVs and trams. It will have 2 lanes of traffic for entry/exit beginning on Wednesday of race week and will be open 24 hours a day.
- Height: 16'8"
- Width: 28'
- Length: 208'
There will be no pedestrian walkways in the tunnel. Pedestrians will use the current crossover Gate V9 walkover when there is no on-track activity.
WILL MY EXISTING INFIELD CAMPING SPOT BE IMPACTED BY THE RENOVATION?
No. Existing infield camping spots will not be impacted by this renovation. The infield project will simply provide more convenience with new locations for mobile showers and a new 24-hour operating infield tunnel for entry/exit.
WILL THERE BE AN AREA TO WATCH THE RACE ON THE BACKSTRETCH?
We are currently determining the location of the Alabama Gang Superstretch RV spaces and potential fan viewing areas. The ISM Vision video board location near the Alabama Gang Superstretch is also to be determined.
WHAT ARE THE RULES/REGULATIONS WITHIN THE NEW INFIELD RV CAMPING AREAS?
All new consumer RV spots are approximately 21' x 50', and each area has a designated quiet time from Midnight to 6:00 AM. Each is equipped with power and water hookups and is in a gated community.
WILL MY EXISTING PADDOCK CLUB SEATS BE IMPACTED BY THE RENOVATION?
Yes. The new two-story Pit Road Club (previously known as the Paddock Club) will require seating reassignments.
Please call our Main Ticket Office at 855.518.RACE (7223) or email email@example.com to learn more about priority seat placement and your opportunity to lock in your new seats!
WHAT CRITERIA WILL BE USED TO DETERMINE PRIORITY PLACEMENT WITHIN NEW INFIELD CAMPING AREAS AND THE PIT ROAD CLUB?
HOW DO I LET TSS KNOW I AM INTERESTED IN MOVING INTO A NEW AREA?
- Sign up here
- Call our Main Ticket Office at 855.518.RACE (7223)
- Email firstname.lastname@example.org
- Check the "I am interested in a new area" box once you receive your 2019 renewal mailer and send to:
Attention: Ticket Office
3366 Speedway Blvd
Talladega, AL 35160
In conjunction with Transformation - The Talladega Superspeedway Infield Project, next year we celebrate our 50th Anniversary! Swipe through the timeline below to get a taste of why 'Dega is so special.